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From Frontman to Producer

May 22, 2014

AG
Stage· 181 messages
May 22, 2014

Andrew Goldstein is a songwriter and record producer based out of Los Angeles. He has worked with such acts as Demi Lovato, Ne-Yo, Celine Dion, Jason Derulo, and Selena Gomez. His most recent work which he co-wrote and produced is for the act MKTO with their song "Classic," which is currently #16 on US radio charts and approaching platinum digital sales. He also produced 3 songs on Celine Dion's latest album "Loved Me Back To Life". Prior, Goldstein had been the frontman for Friday Night Boys

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Andrew Goldstein · 5:30 PM

I'm a Tawker
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Robby Reider · 5:30 PM

★ Spotlighted from Tawkers Admin

Welcome to the comment section of the Tawk, where audience members can share their thoughts about the main conversation happening on the left. Don't by shy! Entering questions and comments is the only way to get the attention of the two Hosts on stage!

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Robby Reider · 5:32 PM

Am I Tawkin' right?
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Andrew Goldstein · 5:32 PM

Yeah we are both Tawking now
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Robby Reider · 5:32 PM

Tawk tawk tawkin away
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Robby Reider · 5:33 PM

Ok, so I gather we converse here, and then to the right, we see comments from others
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Andrew Goldstein · 5:33 PM

Ok got it
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Andrew Goldstein · 5:33 PM

So how's it going?
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Robby Reider · 5:33 PM

Pretty good, just at the office. Cloudy day. How's LA?
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Andrew Goldstein · 5:34 PM

Nice. It's chill overcast today just got to the studio
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Robby Reider · 5:34 PM

What's the latest project you're working on?
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Andrew Goldstein · 5:35 PM

Right now I'm working on a song I did with The Fray I'm excited about. Also, this pop band called R5
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Robby Reider · 5:35 PM

Is there a huge difference when you're working with an older and seasoned artist compared to the younger groups/artists?
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Robby Reider · 5:35 PM

Hey, Will. Just read.
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Andrew Goldstein · 5:37 PM

Yeah it depends. With an older artist, you can see what they have done and what is the best direction to take them for newer songs. With younger artists, they often are still finding their sound.
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Andrew Goldstein · 5:37 PM

But a lot of times most artists are looking for a fresh, new sound and in that case it is a similar in both circumstances
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Robby Reider · 5:38 PM

So do they then put most of their faith in you and let you drive, or do they wanna take the wheel?
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Robby Reider · 5:38 PM

And are you on call for the artists 24/7? Any weird late night phone calls when they are bursting with inspiration?
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Andrew Goldstein · 5:39 PM

Varies from project to project. Some artists are very active in the writing and the way they want it to sound. Others are reliant on the producer. I like both ways
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Robby Reider · 5:39 PM

Do you miss touring at all?
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Andrew Goldstein · 5:39 PM

Yes you can be on call at all times. Sometimes it's for song ideas, other times it's acting as a therapist haha
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Robby Reider · 5:39 PM

hahah
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Andrew Goldstein · 5:40 PM

And I do miss touring. We had a blast touring! The constant change of scenery and alternative lifestyle was awesome at the time
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Robby Reider · 5:40 PM

Yeah it was. A lotta fun and a lot of places. I also miss it sometimes. Weird being in the same place. Nice to be in a bed every night, though.
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Robby Reider · 5:41 PM

(Eman owes you that steak dinner)
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Andrew Goldstein · 5:42 PM

hahah yeah exactly. I think it was one of those things that if you have the opportunity to do you should definitely do it
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Andrew Goldstein · 5:42 PM

We did get to see some awesome places. Europe with the deranged tour manager Ben who slowly started to lose his mind by the end
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Robby Reider · 5:43 PM

I don't think he knew how long those drives in Europe were going to be. We used his UK vehicle even though they drive on the right side in Europe...
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Robby Reider · 5:43 PM

so he was the only driver
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Andrew Goldstein · 5:43 PM

Yeah he was driving 8-10 hours per night for many days on end
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Robby Reider · 5:44 PM

We'd just be soundly snoozin' in the back
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Robby Reider · 5:44 PM

absolutely resented us
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Andrew Goldstein · 5:44 PM

But we did get to play with Sum 41, AFI, Story Of The Year, and yours and Mike's personal favorite, Haste The Day
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Robby Reider · 5:44 PM

Oh yeah, we go way back with Haste the Day
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Robby Reider · 5:44 PM

St. Louis
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Robby Reider · 5:44 PM

Opening a hardcore show...we were pop punk
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Robby Reider · 5:45 PM

We didn't get boo'ed...that wouldn't have been so bad. We just got pointed at and were met with total silence as the final notes rang out
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Andrew Goldstein · 5:45 PM

haha so amazing. Who booked that show
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Robby Reider · 5:45 PM

a dude hopped on stage and gave a fake BJ to me or mike then the other got a hug
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Andrew Goldstein · 5:45 PM

Just a lack of response
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Robby Reider · 5:45 PM

I dont know who booked that. It was at the Creepy Crawl which was a fantastic venue
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Robby Reider · 5:45 PM

How about when we took you on the two week tour. Any by took i mean were like "you're coming"
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Robby Reider · 5:45 PM

The Spotlight dayz
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Robby Reider · 5:46 PM

I wonder if Carlos Gibba Gibba is in here
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Andrew Goldstein · 5:46 PM

hahahaha
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Andrew Goldstein · 5:46 PM

That tour was a lot of fun
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Andrew Goldstein · 5:47 PM

I think my favorite part was driving two hours out of the way the last day of tour to go to a college party at Bowling Green and by the time we got there the party was over
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Andrew Goldstein · 5:47 PM

And we all gained like 15 pounds from various white castles
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Robby Reider · 5:47 PM

mmmm white castle
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Robby Reider · 5:47 PM

What's the future of bands?
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Robby Reider · 5:48 PM

They don't seem like they exist the way they did when I was younger and getting into music.
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Robby Reider · 5:48 PM

hardly on the radio
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Andrew Goldstein · 5:49 PM

At this point I think it's anything different. People are getting smarter and like authentic acts. Anything that's different and real. And a great song...a great melody, great lyrics, and great sound
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Robby Reider · 5:49 PM

so like a shock factor too?
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Robby Reider · 5:49 PM

lady gaga type thing?
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Robby Reider · 5:49 PM

a show and a song?
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Andrew Goldstein · 5:50 PM

Certain artists can pull off the shock factor. Like Gaga, Miley, Kesha, etc
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Robby Reider · 5:50 PM

What is the future of Miley Cyrus?
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Andrew Goldstein · 5:50 PM

The shock factor is coming back now more so than about 1-2 years ago.
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Andrew Goldstein · 5:50 PM

I have no idea haha. She definitely reinvented herself in a way that got everyone's attention
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Andrew Goldstein · 5:51 PM

One of my friends Evan Bogart described Miley's performance with Robin Thicke at the VMA's "the execution of Hannah Montana"
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Robby Reider · 5:51 PM

She sure put that little girl to rest
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Andrew Goldstein · 5:52 PM

Which it was. She had the power to reinvent herself with the shock factor. However, with bands it's more about a cool, new sound. Imagine Dragons is a good recent example of that
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Robby Reider · 5:52 PM

It does seem like they are one of only a few "bands" that are in the mainstream and spotlight
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Robby Reider · 5:52 PM

When did you know you wanted to produce?
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Robby Reider · 5:52 PM

was it during the Friday Night Boys recording session with Eman?
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Andrew Goldstein · 5:53 PM

I kind of fell into it. I realized I really liked the whole process while recording, but even back to recording Friday Night Boys in Sean's basement, I knew I liked the process
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Robby Reider · 5:53 PM

And how did you figure it out?
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Robby Reider · 5:53 PM

like, the engineering of it all
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Robby Reider · 5:53 PM

Google?
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Andrew Goldstein · 5:54 PM

haha yeah and youtube
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Andrew Goldstein · 5:54 PM

mainly trial and error
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Andrew Goldstein · 5:54 PM

You can get a basic understanding from watching someone. But it's mainly messing with stuff until it sounds good
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Andrew Goldstein · 5:55 PM

and for more advanced methods youtube and google can really help
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Robby Reider · 5:55 PM

What's the most ridiculous thing someone has come into the studio and requested?
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Andrew Goldstein · 5:55 PM

Now a days recording platforms are pretty easy to use
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Andrew Goldstein · 5:56 PM

I haven't had anything too ridiculous. Some artists are in recovery and you have to clear any alcohol out of the studio. Other more rare cases even candy
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Andrew Goldstein · 5:56 PM

I heard that Kanye West once made someone drive 45 minutes to a WalMart to get a pack of white t-shirts
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Robby Reider · 5:56 PM

Woah. No candy.
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Robby Reider · 5:56 PM

Didn't he make that dude pick up his used tissue too?
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Robby Reider · 5:57 PM

and called him a bitch while demanding that he did?
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Robby Reider · 5:57 PM

The guy who engineered with the dreadlocks?
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Andrew Goldstein · 5:57 PM

hahah yeah. He was blowing his nose and throwing the tissues on the ground of the studio instead of in a trash can. Then he told an intern to pick them up
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Robby Reider · 5:57 PM

What a prick
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Andrew Goldstein · 5:57 PM

Chris Cassage I think was his name something like that haha
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Robby Reider · 5:57 PM

"nah, fuck a trash can"
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Andrew Goldstein · 5:57 PM

That's at least what he said
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Andrew Goldstein · 5:57 PM

hahah yeah pretty much
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Robby Reider · 5:58 PM

In terms of other producers, how many came from music backgrounds as performers?
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Andrew Goldstein · 5:59 PM

A good amount actually. Many of them started as performers. Singers, drummers, guitarists, bassists, keyboard players. Some had successful projects, others never got off the ground
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Andrew Goldstein · 5:59 PM

It's also based on your background. Some people start making beats immediately. Our understanding was you had to start a band and tour to get your music heard
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Robby Reider · 6:00 PM

That is certainly what our path was
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Andrew Goldstein · 6:00 PM

Now with the internet as far reaching as it is, there are many outlets for people to hear your music
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Andrew Goldstein · 6:01 PM

Blake, definitely. It especially helps when recording a singer because you can help them get the best takes
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Andrew Goldstein · 6:01 PM

Because you know what it's like to be in there
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Robby Reider · 6:02 PM

How heavy on studio magic do you go? What do you do when a singer really can't get what they want? Do you just help them get there with technology knowing they may not be able to pull it off live, or do you have to help them adjust the part?
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Andrew Goldstein · 6:02 PM

Most definitely. You want the singer to feel the emotion of the song. Getting mad at them won't help them sing better
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Robby Reider · 6:02 PM

Do you consider that they'll be performing this live when recording with them?
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Andrew Goldstein · 6:03 PM

You gotta do what you gotta do. Some singers are amazing and it's easy to get exactly what you need to make the record. Other times you have to splice together a lot of different takes and even have them come back another day to get more
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Andrew Goldstein · 6:04 PM

You try to envision their live performance while the recording is going on. I usually think that the most important is what it sounds like on the recording. The specifics of the live performance can be figured out after but it's always in your head w
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Robby Reider · 6:04 PM

FNB studio sessions...a lot of creeping around because we were in a nicer place than we belonged
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Andrew Goldstein · 6:05 PM

Always a good vibe. A lot of joking around. It was a nice studio and we were used to recording in basements
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Robby Reider · 6:05 PM

Yeah, all throughout recording as we grew up we were in someone's mom's basement
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Robby Reider · 6:05 PM

Then at Chalice, where Andrew now works and we cut our full length, it was this gated super nice super stoked space
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Robby Reider · 6:05 PM

with runners who would go and get you whatever you wanted
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Robby Reider · 6:06 PM

Andrew did most (almost all) of the work
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Andrew Goldstein · 6:06 PM

It was a very nice upgrade. The rent is also more expensive than someone's basement haha but it is worth it
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Robby Reider · 6:06 PM

Lots of Chex Mix
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Robby Reider · 6:06 PM

and celebrities
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Andrew Goldstein · 6:07 PM

★ Spotlighted from Rachael Workman

What did Friday night boys' studio sessions usually look like? I bet they were lively.

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Andrew Goldstein · 6:07 PM

We met Lindsay Lohan (pre crazy)
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Robby Reider · 6:07 PM

Lindsay Lohan, Justin Timberlake...those were two we were able to get a photo with. I'll let you all guess who was more gracious about it
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Andrew Goldstein · 6:07 PM

hahahaha
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Andrew Goldstein · 6:07 PM

Ludacris was here one night when we recorded as well
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Robby Reider · 6:07 PM

I used the bathroom right before Lohan did
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Robby Reider · 6:07 PM

I think we were the only band there -- everyone else was a rapper or singer
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Robby Reider · 6:07 PM

That's when it really clicked with me that the tides were turning
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Andrew Goldstein · 6:08 PM

Yeah in the pop world it's based around artists. There are several bands that break through
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Andrew Goldstein · 6:09 PM

A lot of alternative bands are able to cross over to pop if they have a song that reacts
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Robby Reider · 6:09 PM

Do people cooperate more or compete at the studio? The producers, I mean...
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Andrew Goldstein · 6:11 PM

Usually cooperate. There are a lot of issues that come up but that's the same with any job. Sometimes an artist wants to sound a certain way and a producer might disagree.
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Andrew Goldstein · 6:11 PM

Other times even someone at a record label has a say in the sound. They may be right or completely wrong and you have to figure out how to make it work
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Robby Reider · 6:11 PM

What are the relationships like between all the producers that work at Chalice?
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Andrew Goldstein · 6:12 PM

Everyone here is very friendly. There aren't as many that are here everyday some work at different studios here and there
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Robby Reider · 6:13 PM

Yup, she's a real Hollywood does it all
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Andrew Goldstein · 6:13 PM

and he means ALL
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Robby Reider · 6:13 PM

ALL ALL
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Robby Reider · 6:14 PM

Do you maintain a relationship with your artists after you work with them? Would it get weird to work with someone, then see them in the same studio with another producer?
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Andrew Goldstein · 6:15 PM

I always try to maintain a relationship. It's not weird for a lot of artists. Sometimes an artist will have 10 songs on an album and 10 different producers
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Robby Reider · 6:15 PM

Spreading the wealth
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Andrew Goldstein · 6:15 PM

★ Spotlighted from Rachael Workman

Lindsay sings? A woman of so many talents!

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Andrew Goldstein · 6:15 PM

That's just the nature of the business. With pop music, it's focused around the single usually. So you are always aiming for the single, the song that people will listen to when they hear about an artist
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Andrew Goldstein · 6:16 PM

It's always a goal to go back in with an artist especially if you enjoyed the experience. Sometimes the artist doesn't want to go back in with the producer though
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Andrew Goldstein · 6:17 PM

Sometimes when an artist blows up, they might want to try something else. Sometimes it works, but unfortunately not very often
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Robby Reider · 6:18 PM

Who is on top right now?
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Andrew Goldstein · 6:19 PM

I would say Pharrell
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Andrew Goldstein · 6:19 PM

He has had a series of hits this past year and he is on a roll. Blurred Lines, Happy, the Ed Sheeren song - Sing
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Robby Reider · 6:19 PM

And he does it all, right? Produces and performs?
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Robby Reider · 6:20 PM

does he get someone else to produce him ever, or does he just know exactly how to do it?
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Robby Reider · 6:20 PM

(I know nothing about producing)
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Andrew Goldstein · 6:20 PM

Also One Republic, Jason Derulo, Coldplay's new album
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Andrew Goldstein · 6:20 PM

I think he always produces his own stuff. Sometimes he might collaborate with other producers on a song
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Andrew Goldstein · 6:20 PM

He has a certain sound that you can tell is him definitely
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Andrew Goldstein · 6:21 PM

But it always comes in waves. He had hits in the mid 2000's and then was not very prominent the last 4-5 years, then boom
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Andrew Goldstein · 6:22 PM

I usually have no idea. There are times when I thought something would be big and it wasn't, and other times where I thought it didn't quite have it and it went
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Andrew Goldstein · 6:23 PM

The public viral reaction is something that everyone desires. It's difficult to predict.
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Andrew Goldstein · 6:23 PM

A good song with a massive artist can have a very strong viral reaction. Then you have someone like Lorde who was unheard of a year ago and became one of the biggest artist because of public reaction to music
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Andrew Goldstein · 6:23 PM

★ Spotlighted from Mike Toohey

Are you ever surprised by which artists that you work with blow up vs. other ones or do you think you generally have an idea of how the public will react once the song is done?

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Robby Reider · 6:24 PM

Yeah, talk to me about Lorde
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Robby Reider · 6:24 PM

Where did she come from and how did that happen?
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Andrew Goldstein · 6:25 PM

She's from New Zealand. Indie singer songwriter, I believe was signed in a development deal of some sort. But they launched her music and it had the reaction of "dude you gotta listen to this song"
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Robby Reider · 6:25 PM

Did that go all around the producer world first?
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Andrew Goldstein · 6:25 PM

Royals was a complete twist on what's out. Very strong conceptually. She has a great voice and the production was so minimal it wasn't like anything else
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Andrew Goldstein · 6:26 PM

I'm not really sure. I hadn't heard of her until she released Royals
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Andrew Goldstein · 6:26 PM

The producer that did those is named Joel Little. He actually used to be in a NZ pop punk band called Goodnight Nurse you should listen to it
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Robby Reider · 6:26 PM

Woah, really?? I'm definitely going to check that out. Not nearly as good of a name as The Friday Night Boys
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Andrew Goldstein · 6:27 PM

haha few band names compare
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Robby Reider · 6:27 PM

What do you think of "off the deep end" now
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Robby Reider · 6:27 PM

What would you think if that band wanted to come in and work with you
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Andrew Goldstein · 6:28 PM

I love that cd still. I would listen and go "these guys are pretty good. The singer kind of sucks but we can make it work"
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Robby Reider · 6:28 PM

Hahaha
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Robby Reider · 6:28 PM

I also still love that CD
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Robby Reider · 6:28 PM

Do label execs often overstep their boundaries?
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Robby Reider · 6:29 PM

and want to be more hands on than you think they should be?
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Andrew Goldstein · 6:30 PM

The higher ups are usually very business-savvy and understand how to work with people
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Andrew Goldstein · 6:30 PM

Sometimes dealing with lower level people is strenuous
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Andrew Goldstein · 6:30 PM

But there are still good ones out there
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Robby Reider · 6:30 PM

Is touring to make it a dead concept?
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Robby Reider · 6:31 PM

given the Internet's wide reach?
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Andrew Goldstein · 6:32 PM

Yeah I would say so. The point of touring to make it is to play for people every night. It would be different opening for a big band
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Andrew Goldstein · 6:32 PM

If you can open for a bigger band, then touring makes perfect sense
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Andrew Goldstein · 6:33 PM

For instance, this band called 5 Seconds Of Summer which just sold 160k first week opened for One Direction on a world tour. It blew their band up and their fan base is massive
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Robby Reider · 6:34 PM

Ahhh, so that's how they became a household name
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Robby Reider · 6:34 PM

Wow, that's a big first week
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Andrew Goldstein · 6:34 PM

Yeah it's pretty insane. Their fans are some of the most reactive out there along with One Direction and Bieber
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Robby Reider · 6:36 PM

Wowza
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Robby Reider · 6:36 PM

Dude, this was fun
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Robby Reider · 6:36 PM

Thanks for agreeing to Tawk with me
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Andrew Goldstein · 6:37 PM

Thanks for having me! Bye Tawkers!
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Robby Reider · 6:37 PM

ADIOS!
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Robby Reider · 6:37 PM

Back to filing for me...